HEN-MANIA hit Cardiff city centre yesterday when Wales rugby star Gavin Henson decided to embark on a spot of retail therapy - and instantly got mobbed by fans.
Henson, who has lifted both the Six Nations and Celtic League trophies with Wales and the Ospreys in the past fortnight, was surrounded both by professional photographers and passers-by who spotted him at Eden Park on St Mary Street.
He had nipped in to the official suppliers of the Welsh team's formal wear to try on some of the latest designs, and within minutes a crowd of around 60 people formed outside.
Managers were forced to close the shop for fears that snappers would invade Henson's privacy in the changing rooms.
And there will be plenty of "Guess who I saw?" texts whizzing around Wales today, as lucky fans who managed to capture the famous face on their camera- phones show off to friends.
The astonishing scramble as Henson left the shop, pictured, was captured by Cardiff photographer Andy Lloyd.
It demonstrates just how far Hen-mania has gone.
Two months ago he was another youngster tipped for a bright future.
Now the 23-year-old is really living the celebrity life, having kicked Wales to victory over England and with a millionaire girlfriend in Charlotte Church, 19.
"It was just ridiculous," said Mr Lloyd, who arrived at Eden Park to find a small scrum already forming around the inside-centre.
"People began crowding around and trying to see who was in there, then it was like, 'Whooo, it's Gavin Henson'.
"There were lots of young girls asking for autographs but lots of grown men as well.
"The paparazzi are following him because of his relationship with Charlotte Church, but the fans are in it for the rugby - as the amount of stocky men outside the shop proved."